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[Press] A Gallery of Virtual 'Firsts' from Second Life

Global Kids Camp GK was touted in a recent blog post entitled, "A Gallery of Virtual 'Firsts' from Second Life." It was posted by Rohit Bhargava, a Vice President of Interactive Marketing for Ogilvy Public Relations, on his blog Influential Interactive Marketing.

He writes, " Second Life is becoming the new poster child for the rising popularity of avatars and virtual personalities that real people are taking on, and every day it seems there is a new development that causes those in marketing and media circles to issue another latest news bulletin, write a blog post, or move on the rise as del.icio.us tag candy... From my time observing over the last several months, here is a list of notable firsts from Second Life that may serve useful for others trying to keep up (or catch up) with the rapid evolution of Second Life."

Along with a list that includes:

  • First Virtual Hotel: Starwood's Aloft

  • First Virtual Concert: Suzanne Vega's Queen and the Soldier

  • First Virtual Retailer: American Apparel, and

  • First Virtual Sports Event: Baseball's All Star Game

Global Kids appears, with a photo of teens with "stop slavery" freebies in the Stop Sex Trafficking Monument, listed as:
  • First Virtual NonProfit Campaign: Global Kids GK Island

We are neither the first non-profit nor the first campaign in SL. But we always love the attention. We DO say, however, that we are the first outside organization to run a public island in the teen grid - can we take the first for that?

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